BRANDING...
IT'S MORE THAN A PRETTY FACE
If you ask 100 people what branding is, you'll likely get 1,000 different answers. Because ultimately, it's a feeling that triggers a gut response.
So that's what I do - I provide a collaborative space for your vision to unfold, and have the experience and skill-sets to shape your brand's foundation into what it's meant to be.
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SCROLL THRU FOR SELECTED WORK & SERVICES.
MORE ON THE "WORK" PAGE.
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IF A CERTAIN VISION KEEPS TUGGING AT YOU TO GET OUT OF YOUR HEAD AND INTO THE WORLD, IT'S LIKELY THAT THE WORLD NEEDS IT.
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SEEMINGLY SMALL CONTRACTIONS IN YOUR BRANDING CAN RESULT IN A QUICK “NO” BASED ON GUT RESPONSE ALONE. A GUT "NO" CAN BE THE MOST VALID AND FINAL ONE OF ALL. SINCE BRANDS ARE LIVING ENTITIES, THESE CONTRADICTIONS CAN BE HARD TO DETECT. BRAND AUDITS CAN HELP.
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"Deneen is extremely talented and puts a unique and special
touch on all her work. Her contribution is invaluable".
MARIANNE WILLIAMSON / SISTER GIANT
If you’re an entrepreneur who goes against the status quo and approaches things through your own lens, then you’re in the right place.
Is your vision and what drives it outside the mold of whatever industry you’re in?
Even if it's been done a million times over, your approach and vision for it are what sets it apart.
And because every pot has a lid, there’s a whole customer base out there waiting for it.
The way you find each other is through your brand experience.
I specialize in helping entrepreneurs who color outside the lines create that experience, regardless of industry or status.
Because sometimes it's about disrupting a space with a brand new invention, and other times it's about disrupting the vision of an age-old space.
Either way, your raw vision and imagination is the reason for it, so that's where we start our work together.
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THROUGH OUR WORK TOGETHER, WE'LL EXPLORE THE ESOTERIC AND THE EXOTERIC OF YOU (PERSONAL BRAND), YOUR VISION (BUSINESS BRAND), AND HOW THE TWO INTEGRATE (LEGACY). BECAUSE THERE'S YOU, YOUR BRAND, AND THE DESTINY OF THAT BRAND ONCE IT'S RELEASED INTO THE WILD (EVOLUTION & PIVOT DEMANDS).
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"If you are looking for the ultimate collaborator to brand your image… run don't walk towards Funk Delicious. I started my business with Deneen as my branding partner. My logo has become a powerful tool of recognition from what we created. Her ability to go to another dimension creatively, to bring her images to reality is all part of the magic that Deneen weaves. I have continued to use Funk Delicious as my business grows and to add onto what this master of branding started. I can't imagine my business without her."
SHANNON VON ROEMER / BARK N' BITCHES
Discovery
into Creative
THE PROCESS OF EXPLORATION
Margo Chase said, "effective design creates an emotional connection and communication that transcends language and creed". It's true. And this connection is key to the success of any brand.
To get there, we'll integrate the brass-tacks of traditional branding (linear) with a holistic approach (non-linear).
We then take all that discovery into a comprehensive and cohesive look and feel.
Not only does this make for a unique brand identity that connects with your audience, it also creates an empowering foundation for you to build on as you grow and navigate all the decisions, pivot demands, culture shifts, legacy and succession plans you'll be faced with along the way.
DESIGN THINKING.
A WELL DEFINED BRAND IS AN AUTHENTIC REPRESENTATION OF WHAT YOU'RE OFFERING AND WHAT YOU STAND FOR, COMMUNICATED ON AN INTUITIVE AND VISUAL LEVEL.
FOOD BRANDING + PACKAGING
CLICK ON IMAGES TO VIEW TO VIEW FULL PROJECT(S)
"Working with Deneen has been a revelation. She is patient, kind, and thorough in bringing my vision to life. Deneen makes you feel like she's on your team and you're in this together. She is gifted and imaginative and gives a lot of herself to the creative process. In creating my logo, Deneen listened to what I hoped to accomplish, brought her experience to the table and created something that was exactly what I wanted. I always walk away from our meetings feeling more enthusiastic and thrilled about what we're achieving. I couldn't imagine anyone doing a better job and I'm extremely happy about the work she's done.
MYEESHA MURRAY / SEEN SOCIAL CLUB
BRANDS ARE LIVING BREATHING ENTITIES, THAT ONCE RELEASED INTO THE WILD, TAKE ON A DESTINY OF THEIR OWN. THE REAL JOB OF AN ENTREPRENEUR IS TO NURTURE THEM THROUGH EVERY PHASE AND STAGE ALONG THE WAY.
VIP DAY
SERVICE
• HARNESSING THE POWER OF IMMERSION.
• MANIPULATING TIME.
• A CONFIDENCE INJECTION.
• AVOIDING ZOMBIE BRAND PHENOMENA.
{EVOLUTION & PIVOT DEMANDS}
• THE COGNITIVE BENEFITS OF A POSTIVE
IMMERSIVE EXPERIENCE.
• AN INFLUX OF FRESH BAD-ASS GRAPHICS
• YOUR RIDE OR DIE BRAND DESIGNER DEDICATED TO ALL THINGS YOU FOR AN ENTIRE DAY!
{BENEFITS OF A VIP DAY}
LEVEL UP WITH
A VIP DAY
• VIP DAYS ARE DESIGNED TO PROPEL YOUR BUSINESS FORWARD AT AN ACCELERATED SPEED.
Perfect for established brands and can be structured in a myriad of ways. Half or full-day investments are available.
• POSSIBILITIES FOR YOUR VIP DAY ARE ENDLESS.
We'll structure, organize, and plan it out together ahead of time so you get the absolute most out of your day.
Perhaps you have that tedious list of bits and bobs to get done? Made even more tedious by the inevitable back and forth and wait times to get it all done.
Or perhaps you want to elevate, evolve, or pivot some aspects of your brand and could use multiple services all at the same time to see it through. Such as consultation, collaboration, design, messaging, and problem-solving, just to mention a few. Whatever the need, you and your brand will get the undivided attention it deserves.
FAQ:
CAN I CREATE MY BRAND IN A DAY?
Logo and brand development services are not available for VIP DAYS. Creating the initial brand for any endeavor takes thought, time, and process. While we could get something aesthetically pleasing pulled off in a day, it would lack the foundational strategy a brand needs to have at its core to grow, evolve, and best support legacy and pivot demands.
THE MOST
FAQ:
ARE WE PHYSICALLY TOGETHER ALL DAY?
While you have access to me all day as I work through your brief, you don't have to be with me all day (virtually or otherwise). However, to make the most of your investment, you want to be readily available throughout the day without distractions or time limitations, so best to plan for that.
THE REAL MAGIC BEHIND VIP DAYS ARE THE INTANGIBLE BENEFITS THEY OFFER. THE MOMENTUM AND FOCUS CREATE SPACE FOR NEW ENERGY AND DISCOVERIES. NEW ENERGY SUPPORTS SHIFTS, AND THOSE SHIFTS STRENGTHEN YOUR FOUNDATION TO EVOLVE.
