
SEEN was a social experiment to encourage people to engage with others without the influence of social media or screens in general. The events were well thought-out and positioned to step back into another time by leaving all devices out of the experience. The goal was to truly see and be SEEN in a genuine way with the intention of connecting, not documenting {CASE STUDY BELOW}.
BRAND DEVELOPMENT FROM SCRATCH
NAMING / LOGO / BRANDMARKS / MARKETING PIECES / WEBSITE DESIGN

LOGO

BRANDMARKS
PROCESS. This project was a dream. I loved the client, the vision, and the collaboration process that unfolded. When all those things fall into place, the magic has no choice but to find its way in.
She had a few ideas in mind for the name, one being "Scene", but she wasn’t 100% sure about any of them. Through the exploration process, we explored a lot of options around brand positioning and its evolution and strategy goals, as well as the name itself.
In the end, we came back around to "SEEN" but with this obvious adjustment. Since the strongest goal for this brand was two-fold; creating events within the Hollywood scene, AND doing it in a way that encouraged genuine connection and transparency so that people actually felt "SEEN", this was perfect name. From there, everything fell into place effortlessly.
There really is so much in a name - and more specifically, making sure it's the right name.

IDENTITY

MARKETING POSTER
"Working with Deneen has been a revelation. She is patient, kind, and thorough in bringing my vision to life. Deneen makes you feel like she's on your team and you're in this together. She is gifted and imaginative and gives a lot of herself to the creative process. In creating my logo, Deneen listened to what I hoped to accomplish, brought her experience to the table and created something that was exactly what I wanted. I always walk away from our meetings feeling more enthusiastic and thrilled about what we're achieving. I couldn't imagine anyone doing a better job and I'm extremely happy about the work she's done.
MYEESHA MURRAY / SEEN SOCIAL CLUB

SERVICES
INQUIRE FOR PRICING
• FULL-SERVICE BRANDING PACKAGES
• VIP DAYS
• BRAND + DESIGN ADVISORY CONSULTATIONS
• BRAND AUDITS
EVOLUTION SUPPORT:
Brand Strategy + Design
• ADVERTISING & MARKETING MATERIALS
• COLLATERAL
• SOCIAL MEDIA
• SIGNAGE + ENVIRONMENTAL
• PACKAGING
• DECKS + LOOK-BOOKS + BROCHURES
• BOOKS + CATALOGS
• APPAREL
• WEBSITES
• IMMERSIVE BRAND EXPERIENCESb
• BRAND ACTIVATIONS
••• SOMETHING ELSE?
*NOTE: If we haven't worked together before, a brand audit is required before I'm able to accept the job. We can discuss this more over a discovery call.
NOT SURE WHERE TO START? SEND A MESSAGE
BOOK A
DISCOVERY CALL

✶ FOR PROJECT WORK:
Our first step is a discovery call to explore your project goals and ensure we’re the right fit. From there, I'll send a tailored quote with a clear roadmap of the project. {Message me for my calendar link}
✶ FOR BRAND ADVISORY SESSIONS:
"How they Work", and Onboarding Steps Here.
✶ VIP DAY:
"How they Work", and Onboarding Steps Here.
✶ BRAND AUDITS:
We start with a Discovery Call. {Message me for my calendar link}
I look forward to connecting ~

