SEEN was a social experiment to encourage people to engage with others without the influence of social media or screens in general. The events were well thought-out and positioned to step back into another time by leaving all devices out of the experience. The goal was to truly see and be SEEN in a genuine way with the intention of connecting, not documenting {CASE STUDY BELOW}.
BRAND DEVELOPMENT FROM SCRATCH
NAMING / LOGO / BRANDMARKS / MARKETING PIECES / WEBSITE DESIGN
LOGO
BRANDMARKS
PROCESS. This project was a dream. I loved the client, the vision, and the collaboration process that unfolded. When all those things fall into place, the magic has no choice but to find its way in.
She had a few ideas in mind for the name, one being "Scene", but she wasn’t 100% sure about any of them. Through the exploration process, we explored a lot of options around brand positioning and its evolution and strategy goals, as well as the name itself.
In the end, we came back around to "SEEN" but with this obvious adjustment. Since the strongest goal for this brand was two-fold; creating events within the Hollywood scene, AND doing it in a way that encouraged genuine connection and transparency so that people actually felt "SEEN", this was perfect name. From there, everything fell into place effortlessly.
There really is so much in a name - and more specifically, making sure it's the right name.
IDENTITY
MARKETING POSTER
"Working with Deneen has been a revelation. She is patient, kind, and thorough in bringing my vision to life. Deneen makes you feel like she's on your team and you're in this together. She is gifted and imaginative and gives a lot of herself to the creative process. In creating my logo, Deneen listened to what I hoped to accomplish, brought her experience to the table and created something that was exactly what I wanted. I always walk away from our meetings feeling more enthusiastic and thrilled about what we're achieving. I couldn't imagine anyone doing a better job and I'm extremely happy about the work she's done.
MYEESHA MURRAY / SEEN SOCIAL CLUB
A -LA -CARTE
DESIGN SUPPORT.
LOGOS
ADVERTISING & MARKETING MATERIALS
COLLATERAL
SIGNAGE + ENVIRONMENTAL
SOCIAL MEDIA DESIGNS
PACKAGING
DECKS + LOOK-BOOKS + BROCHURES
BOOKS + CATALOGS
APPAREL
WEBSITES
SELL SHEETS
••• SOMETHING ELSE?
INQUIRE FOR PRICING
SERVICES
• FULL-SERVICE BRANDING PACKAGES
• VIP DAYS
• CONSULTATION SERVICES
BOOK A
DISCOVERY CALL
The first step is to have a discovery call to discuss your project needs and goals, and to determine the best strategy for achieving them. This will also allow us to see if working together is a good fit.
From there, I'll put together a detailed quote and project breakdown for you, outlining the steps and costs. This will give you a clear sense of what to expect and how things will unfold.
To schedule your discovery call, please send an email and I'll reach out to set something up.
Please be as detailed and personal as possible.
I look forward to speaking with you ~